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Ricklayer
RUEN

SEO in code, not a plugin

Keyword research, landing pages, structured data, a sitemap with real edit dates and a pipeline that resubmits pages for crawling every night on its own.

Yandex impressions

~2k → ~27k

per week, July → end of August

×13

Google top-10 impressions

~9 → ~124

per day, 6 days after technical fixes

×13

All Google impressions

~104 → ~310

per day, after cannibalization and markup fixes

×3

Non-brand Yandex clicks

347 → 453

over two weeks

+30%

Yandex Webmaster and Search Console data, review of 14.09.2026

How it works

  1. 01Semantic core of 6,223 queries: 4,189 RU and 2,034 EN
  2. 02About 35 commercial landing pages, each with the calculator preset to its mode
  3. 03A guides academy captures the top of the funnel and leads into services
  4. 04JSON-LD: Product, Article, BreadcrumbList, Organization
  5. 05Dynamic sitemap with edit dates taken from commits
  6. 06Nightly pipeline: Webmaster API, IndexNow, audit of three storefronts
  7. 07Scripted cannibalization search in Search Console
  8. 08Removed articles redirect to a page on the same topic